Catherine Louw

Marketing Strategy Specialist and Copywriter at Clash Copy

The What, Why, and How of LinkedIn’s Social Selling Index

Five-minute read.
With nearly 740 million users in 200 countries, LinkedIn is the premium social networking platform for building your professional brand, making meaningful connections, and establishing yourself as an industry leader.

It’s no surprise then that LinkedIn provides many fantastic tools for optimizing your profile. My personal favourite? LinkedIn’s Social Selling Index (SSI).

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