ABOUT US

Clash Copy is more than a marketing agency. We are a team of creative and diverse thinkers with experience in the IT industry. That’s why the quality of our content is so high: we understand your profession. 

Meet Clare, the powerhouse behind Clash Copy. In July of 2020, Clare noticed a growing problem that she knew she could solve. Too many companies invest in marketing initiatives that aren’t strategic and produce nil. Moreover, most marketing agencies lack the industry knowledge required to compose authentic content. With a background in the IT industry and years of creative writing experience, Clare began providing a solution. 

Within six months, Clare has assembled a team of skilled and diversely experienced individuals who create great work. Our goal: to ensure that you close more business with content that retains an authoritative presence in the IT industry. Only a quality team can deliver quality content. We are dedicated to reducing your marketing spend and increasing ROI. More importantly, we are here to help you tell your story. 

With Clash Copy, you’ll receive marketing that is loyal to your brand’s story. And, because every business has unique marketing requirements, we offer customized bundles and pricing that suit your distinct needs.

Meet the Team

Team_Nicole

Nicole Mitich

Technical Copywriter

Because of Nicole’s background in optomechanical engineering, she has a deep understanding of all things technical. She is passionate about combining her technical aptitude with premier marketing strategies to create valuable content for IT MSPs.

Team_Catherine

Catherine Louw

Marketing Strategist and lead Copywriter

With a master’s degree in international studies, Catherine worked as a risk analyst for several years before pursuing her true passion – writing and editing. To enhance her skills in the marketing world, Catherine is currently completing a Certificate in Marketing and Strategic Communications through Mount Royal University.

Alyssa Zacharias

Lead Editor

Alyssa is a zealous writer that enjoys perfecting content and finding the best way to express every idea. With a bachelor’s degree in philosophy under her belt and a master’s degree on the way, she brings a unique perspective to our IT-industry-focused clients and their projects.

Team_Serena

Serena White

SEO Ninja

Serena has spent over two decades as a DJ, bringing countless people to their feet with her ability to read and rock a crowd. Now, she rocks clients’ expectations by optimizing their websites and leveling up their businesses. Serena is passionate about working with people, understanding their issues, and bringing their online presence to the next level. When she’s not working with a client, she spends her time furthering her skills to become increasingly outstanding at the web optimization game.

Team_Angela

Angela Yam

Executive Assistant

As a proactive and flexible individual, Angela is always eager to assist everyone and enjoys the challenge of wearing many hats. She spends her spare time learning new skills to tackle any problem that comes her way.

Team_Sophie

Sophie Ridge

Graphic Designer

With a bachelor’s degree in graphic design and over ten years of experience in the industry, Sophie has explored all design industries, from travel and events to digital marketing. Sophie is from London, England, where she currently resides. In her spare time, she’s busy walking her doggos in the countryside or illustrating something!

Team_Samantha

Samantha Storms

Technical Copywriter

Samantha has created editorial content for organizations in a wide breadth of areas, including college textbook publishing, politics and hard news, love and lifestyle, faith and education, and technology. She is based in New York City, where she lives with her handsome Maine Coon-mix, Lincoln.

Team_Karen

Karen Wynne

Administrator

Karen is an avid and lifelong learner with a history degree and a handful of certificates ranging from human resources to social media marketing and creative writing. She is a self-proclaimed social media addict and exercise fanatic and spends her free time with her family and dog.

Meet the Team

Alyssa Zacharias

Lead Editor

Alyssa Zacharias is our lead editor. She is a zealous writer that enjoys perfecting content and finding the best way to express every idea. With a bachelor’s degree in philosophy under her belt and a master’s degree on the way, she brings a unique perspective to our IT-industry-focused clients and their projects.

Team_Sophie

Sophie Ridge

Graphic Designer

Sophie Ridge is our graphic designer (also known as ‘Head of Quietly Judging’). With a bachelor’s degree in graphic design and over ten years of experience in the industry, she has explored all design industries, from travel and events to digital marketing. Sophie is from London, England, where she currently resides. In her spare time, she’s busy walking her doggos in the countryside or illustrating something!

Team_Karen

Karen Wynne

Administrative Wizard

Karen Wynne is our administrative wizard with extensive experience keeping projects and teams on task. Karen is an avid and lifelong learner with a history degree and a handful of certificates ranging from human resources to social media marketing and creative writing. She is a self-proclaimed social media addict and exercise fanatic and spends her free time with her family and dog.

Team_Samantha

Samantha

Technical Copywriter

Samantha is one of our technical copywriters. Having earned dual degrees in English and journalism, she has created editorial content for organizations in a wide breadth of areas, including college textbook publishing, politics and hard news, love and lifestyle, faith and education, and technology. Samantha is based in New York City, where she lives with her handsome Maine Coon-mix, Lincoln.

Team_Serena

Serena White

SEO Ninja

Serena White is our SEO ninja. She has spent over two decades as a DJ, bringing countless people to their feet with her ability to read and rock a crowd. Now, she rocks clients’ expectations by optimizing their websites and leveling up their businesses. Serena is passionate about working with people, understanding their issues, and bringing their online presence to the next level. When she’s not working with a client, she spends her time furthering her skills to become increasingly outstanding at the web optimization game.

Team_Nicole

Nicole Mitich

Copywriter

Nicole Mitich is one of the technical copywriters here at Clash Copy, and doubles as an optomechanical engineer. Because of her engineering background, she has a deep understanding of all things technical. She is passionate about combining her technical aptitude with premier marketing strategies to create valuable content for IT MSPs.

Team_Angela

Angela Yam

Executive Assistant

Angela Yam is our executive assistant. She brings a willingness to tackle any tasks asked of her. As a proactive and flexible individual, Angela is always eager to assist everyone and enjoys the challenge of wearing many hats. She spends her spare time learning new skills to tackle any problem that comes her way.

Team_Catherine

Catherine Louw

Marketing Strategist

Catherine Louw is our marketing strategist and copywriter. With a master’s degree in international studies, she worked as a risk analyst for several years before pursuing her true passion – writing and editing. To enhance her skills in the marketing world, Catherine is currently completing a Certificate in Marketing and Strategic Communications through Mount Royal University. Born and raised in South Africa, Catherine lives in Calgary, Alberta, with her husband, twin daughters, and two adorable kittens.

Team_Francesco

Francesco

Editor
Team_Rebecca

Rebecca

Editor
Team_Ryanna

Ryanna

Editor
Team_Casey

Casey

Editor
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