Bev Herscovitch

Copywriter at Clash Creative

Overhead view of open planners and calendars with a blue pencil on a light blue background. Text overlay reads 'Eight Effective Strategies for Planning a Successful B2B Event.

Eight Effective Strategies for Planning a Successful B2B Event 

Most B2B companies face a dual challenge: excelling in their core products or services while also generating new leads and converting them into loyal customers. With countless marketing tactics to choose from, building and executing a marketing strategy can feel overwhelming and time consuming. It can be difficult to determine what will work best to […]

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